Digital marketing is technique to market your products, services and content through digital channels such as search engines, social media, display network, emails and another digital medium.
Digital Marketing Types:
We will focus on most common types of digital marketing through which you can advertise your products, services and content.
1 – Search Engine Optimization
2 – Search Engine Marketing
3 – Social Media Marketing
4 – Pay per Click
5 – Email Marketing
6 – Mobile Marketing
7 – Content Marketing
8 – Affiliate Marketing
Search Engine Optimization
Search engine optimization is free technique to rank your website in search engines for example Google, Bing and Yahoo etc. It is also called SEO (Search Engine Optimization) in short term.
Search Engine Marketing
Search engine marketing is paid technique to rank your website in search engines for example Google, Bing and Yahoo etc. It is also known as SEM (Search Engine Marketing).
Pay Per Click
Pay per click is a way of advertisement in which you will pay to a website for your ads and you will pay when a user will click on your ad. In short, you can call it PPC (Pay Per Click).
Social Media Marketing
Social media marketing is technique to advertise your products, services and content on social media platform for example Facebook, Twitter, Google plus and Instagram etc. You can also say SMM (Search Engine Marketing) in short term.
Email marketing is technique which can be used to advertise your products, services and content through emails. It is an act of sending messages to a group of persons using email.
Mobile marketing is technique which can used to reach people on their smart phone, tablet or any other related device to advertise products, services or content.
Content marketing is a type of marketing which is usually used to share content (such as text, images, video, slides, books etc.) on different websites such as social media (Facebook, Twitter, and Google+), slide sharing websites, video sharing websites (YouTube) and many more.
Affiliate marketing is a process of earning commissions through advertisement of other people’s or company products or services. Find an affiliate program of other companies, join program, advertise their products or services and earn your commission on each sale.